AI-native UK trademark filing for SMEs, founders and creators. Pre-filing search · Nice Class generator · Human QA pre-submit · UK IPO application filed in 48 hours.
Three steps. No solicitor jargon. Human QA reviews every filing before the UK IPO sees it.
We scan the UK IPO register, EUIPO, and WIPO for phonetic, visual, and Nice Class conflicts. You see a traffic-light verdict before you pay anything: clear / minor / blocking.
The trickiest part of trademark filing is writing the goods/services specification correctly. Our AI builds it from your business description — then Human QA reviews every line before submission.
Pay £179. Human QA stamp. Your application is submitted to the UK IPO via our Authorised Representative tier. You get the application number within 48 hours, then track it through publication and registration.
File once. Watch ongoing. Suite for global brands. No hidden fees, no hourly billing.
No. We are a filing agent operating at the UK IPO's Authorised Representative tier. We prepare, file, and track trademark applications. We don't give legal advice on infringement, validity, or litigation. For disputes that need a solicitor, we route you to our partner solicitor firm (15% revenue share is disclosed — same cost to you as direct engagement).
You see them before you pay. If conflicts are "blocking" — usually identical or near-identical marks in the same Nice Class — we'll tell you not to file. If they're "minor" — similar but distinguishable — we'll explain the risk and you decide. The £179 is only charged when you commit to filing.
Two reasons. First, AI writes the Nice Class specification (the bottleneck task that takes solicitors hours). Second, we run on the form.law / Incorpwise customer pipeline — we don't pay £600+ in customer acquisition cost per filing the way independent firms do. Lower CAC + AI on the bottleneck = much lower price. The Human QA review keeps acceptance rates above 95%.
Our Human QA pre-submit gate catches almost all technical rejections (wrong Nice Class, ambiguous specification, etc.). If a filing is rejected on technical grounds we covered, we re-file at our cost. UK IPO filing fees themselves are non-refundable — those are paid to the IPO, not us — but you don't pay £179 twice.
Three things. (1) Similar marks filed by anyone in your Nice Classes — daily scan of UK IPO + EUIPO + WIPO. (2) Direct oppositions to your mark during its 2-month publication window. (3) Renewal cycle — every UK trademark must be renewed every 10 years; we alert at year 9.5 so you don't lose protection. £29/mo covers up to 5 marks.
Only if you sell or plan to sell outside the UK. Suite adds the global filing roadmap (which markets, in what order, via Madrid Protocol vs national filing), unlimited marks (for agencies or portfolio holders), and the trademark insurance referral. For most UK SMEs, Watch is the right tier.
Our legal operations team reviews every filing before UK IPO submission. They check the Nice Class specification, search for conflicts the AI may have missed, and stamp the application as submission-ready. This is the human gate that protects acceptance rates. Human QA is included in every tier.
No card. No signup. Phonetic + visual + Nice Class match in seconds.
Start a free searchLeave your details and we'll come back to you with what it does for your situation specifically — not a brochure.
Pricing announced when it opens.